Campaign Strategy & Design
Strategic campaign planning and creative design services to maximize engagement through the Braze platform, aligned with your business goals and audience needs.
Key Capabilities
Channel Strategy
Develop the optimal mix of email, push, in-app, and Content Cards based on your audience and objectives.
Message Personalization
Create dynamic content strategies using Liquid templates and Connected Content for hyper-personalization.
A/B Testing Framework
Design comprehensive testing frameworks to systematically improve campaign performance.
Content Calendar
Build strategic content calendars aligned with business goals, seasonality, and customer lifecycle.
Template Design
Create visually compelling HTML/CSS email templates and notification creatives that drive engagement.
Performance Measurement
Establish clear KPIs and measurement frameworks to track campaign success across channels.
Services We Provide
Examples
Campaign Types We Specialize In
Onboarding and welcome sequences, re-engagement campaigns, conversion funnels, loyalty programs, product announcements, seasonal promotions, lifecycle nurture, and event-triggered automated campaigns.