Personalization & Dynamic Content
Leverage Braze Liquid templating and Connected Content to create hyper-personalized messaging experiences that resonate with your audience and drive engagement.
Key Capabilities
Liquid Template Development
Create powerful, data-driven templates using Braze Liquid to deliver truly personalized content based on user attributes and behaviors.
Connected Content Implementation
Integrate external API data into your messaging through Braze Connected Content to enhance personalization capabilities.
Dynamic Content Strategy
Develop frameworks for delivering the right content to the right users based on their profile, preferences, and behaviors.
Personalization at Scale
Build systems that allow you to personalize content for millions of users while maintaining performance and deliverability.
Real-time Content Optimization
Implement dynamic content that updates in real-time based on inventory, pricing, user location, or other contextual factors.
Personalization Testing
Create testing methodologies to validate and optimize your personalization efforts across channels and audiences.
Services We Provide
Examples
Personalization Examples
Product recommendations based on browsing and purchase history
Location-aware content that changes based on user's current city
Dynamic pricing and promotions based on user segments
Weather-dependent content that adapts to local conditions
Time-sensitive content that updates before message open
Cross-channel personalization coordination